10 Things Church Website Visitors Need to See

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I often write articles about things you can do to bring people who are
looking for a church to your church website. But once a person comes to
your church website for the first time, what happens next? Do they
quickly click away in horror? Or does the design of your website make
them feel welcome to look around and possibly attend a church service?In
this article we look at 10 church website design tips – 10 things the
design of your church website should have to make a person’s experience
on your website a good one.1) A clean design – Just as
you tidy up before inviting people into your home, your church website
should have a clean look to it as well. You don’t have to wow people or
have the best church site on the web. Just make sure your site has good
balance of text, graphics and white space, a pleasing combination of
colors, and doesn’t look cluttered. It tells the visitor you care about
your guests. You’ve done a lot of work with search marketing to get
visitors; now spend some time making your church website a pleasant
experience.2) A site that looks good in the most popular browsers
– A website can look great in one web browser but have problems in
another. So, testing a site in multiple web browsers is important.
Currently, that means testing a site in Internet Explorer 6, 7, and 8
as well as Firefox 2 and 3. New browsers and new versions of browsers
are introduced periodically and usage changes, so be sure to check the
latest browser usage statistics. There are tools like BrowserShots
which will show you what a site looks like several different web
browsers.3) Images of people – Visitors need to see that
you care about them. Featuring images of people on your website gives
visitors the sense that at your church people matter more than
programs, buildings, and theology. People also better identify with
people than things, so using pictures of people helps visitors identify
with your church. It’s a good tip for all your church marketing to use
pictures with people and not just places or things.4) People like them
– A visitor also wants to know that there are people like them at your
church, so including images of people of all ethnicities, ages, and
classes is important. I know we like to have the ideal that the
appearance of a person doesn’t matter, but for most people it does,
even if at a subconscious level.5) Pictures of what they’ll experience
– After a visitor knows you care about people and knows they’re
welcome, the next thing people want to know is what to expect if they
attend a service. These items are not necessarily for the homepage, but
it is a good idea to have a picture of the outside of the church, the
inside of the sanctuary/auditorium, children’s and youth areas – all
with people during an actual service. Video is even better.6) Intuitive navigation
– A visitor needs to be able to find the information they’re looking
for without having to think. This means the navigation menu should be
in the same place on every page. It shouldn’t be too long (no more than
10 items). If using slide-out or drop-down sub-menus, menu items should
be grouped into sub-menus that make sense. The menu text should be
understandable and not use insider language (for example “high school
ministry” is good, “High Tide” would not be helpful to visitors)7) A clearly marked “About” or “Before you visit” section
– A visitor wants to find visitor information about visiting your
church quickly and easily. Make an “About” or “Before you visit”
section the first item in your navigation menu and put a big graphic
linking to it somewhere on your homepage.8) Simple, contrasting background
– People need to be able to read your website without straining.
There’s nothing that drives me away from a website faster than a page
that is hard to read because the designer has used an image for the
background or chosen a poor background/foreground color combination.9) Professional Text Formatting
– Another factor in making your site easy to read is the way text is
formatted. Keep your paragraphs short, use bold section headings, make
liberal use of bullet-points and numbering where appropriate, and use
the same font style, color, and size throughout your website.10) Short pages
– Visitors will typically not spend more than a minute on a single
page. Keep your pages short. If a page goes longer than 3 screens in a
web browser, it’s usually a good idea to break it into multiple pages.In
my next article we’ll talk about the things church website visitors
need to know, the content every church website should provide for its
visitors.

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ABOUT THE AUTHOR

Kurt Steinbrueck is the author of the Church Marketing Online blog. He has been providing Christian search engine optimization services for church marketing solutions. You can find the original version of this article at http://churchmarketingonline.com/2008/08/10-things-church-website-visitors-need-to-see/

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If you want to give some new and awesome look to your church then there are a lot of things to achieve this goal. First of all changing the fixture will give you new look of church, and with modern designs you can also make it modern church in spite of traditional church. Paints and picture are also important and are able to make your church distinct from the previous one. Building itself and all other arrangements can be proved good for doing this change.                       But the most important thing is church furniture, which is more useable part of the church and without church furniture it is impossible to spend time in church for congregation and worship. Because of high use it is only church furniture which gets tear and wear and becomes uncomfortable for attendants. In all parts of church furniture, church pews are used more than other things. With the help of new furniture you can give totally a new look to your church and after entering the church sight of inside will be fabulous due to new furniture. You can purchase used furniture for your church from some other church, which is selling its furniture due to any reason, but if you afford then it is much better to purchase the new furniture for church, because there will be no issue for durability and quality. You can arrange this from the church money given by the donors and members as rent or donation.

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ABOUT THE AUTHOR

London Church Furniture – London Church Furniture is located in London, Kentucky.  Since 1953,  London Church Furniture has designed and manufactured church furniture, church pews and pew reupholstering throughout the eastern U.S.A. For more information, visithttp://www.londonchurchfurniture.com/

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